According to Shopping ads policies, what would cause the disapproval of individual items or an entire Merchant Center account?
Products with an availability attribute of out of stock A product URL that links directly to only one relevant item Unsecure checkout or a missing
What should Kevin take into account when optimizing the title attribute for his new line of surfboards?
Use special characters such as exclamation points or all caps Include the board style name only Include relevant attributes in the title such as brand,
Google Ads labels Custom labels Starred items Multiple data feeds Explanation: You can run your Shopping campaign using just the “All products” product group, or
Brian wants to know what would’ve happened if he’d selected different bid amounts in his Shopping campaign. He should:
ounts in his Shopping campaign. He should: customize the statistics tables on the Campaign page use the Bid Simulator use the priority setting in his
Peter has finished subdividing the product groups in one of his Shopping campaign’s ad groups. What bid should Peter not use for the remaining «everything else in all products» product group?
A bid that’s the average of the subdivisions Continue subdividing until there are no products in this group A bid of zero A bid lower
Mindy is setting up her Google Merchant Center account and has to verify her website URL. Her website URL must:
include Ports include IP addresses begin with http:// or https:// be as specific as possible (for example, http://www.example.com#top) Explanation: Before you can upload product data
products are manufactured retailer is located products are sold and will be shipped to products are shipped from Explanation: A target country is the country
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Yves heard that the custom_label attributes can help him organize his Shopping campaign. With custom labels, Yves can provide:
Google product categories so he can organize his campaign by different categories any value he chooses so he can organize his campaign by his own
Toshiro wants to increase the conversion rate of his Shopping campaigns without increasing his budget. He should use:
maximize clicks target cost-per-acquisition (CPA) enhanced cost-per-click (ECPC) target return on ad spend (ROAS) Explanation: Maximize clicks is an automated bid strategy that sets your
Bob is seeing low traffic for one of his product groups and daily spend is low. What could he do to help increase impressions and traffic?
Add negative keywords to the product group Increase the campaign’s daily budget Remove any bid modifiers Increase bids on products groups
keywords and relevant attributes in the title such as brand, size, and color the price and shipping cost symbols and foreign characters to get the
Google Ads account credit card list of approved Shopping policies Google My Business account Explanation: Shopping ads are ads that include rich product information, such
What does Google Merchant Center use as the primary way to contact users with important messages, such as feed disapprovals?
Messaging in Google Ads overview page Automated phone messages to account owner Messaging in Google Merchant Center overview page Email contacts listed in account settings
Quincy wants to make sure that he meets the Shopping ads policy to accurately represent his business or product. Which action should he take on his website to meet the policy?
Advertise products or promotional offers that aren’t available to people shopping online Claim credentials for his business that he hasn’t finalized yet Show clearly the