GOOGLE MOBILE

Keyword targeting Profile targeting Location targeting Ad schedule targeting Explanation: Mobile signals tell when consumers have a need and the context of where this need is located. AdWords location targeting enables us to use these signals and context to deliver mobile ads in those moments. Read more here: Open>> https://academy.exceedlms.com Course: Adwords Mobile Advertising Topic: Design great …

Which kind of targeting can help deliver ads to mobile users when they’re physically near your business location? Leer más »

target users who are within 10 miles of one particular city in the country decrease bids by 50% for users who are within 10 miles of their stores target users who are within 20 miles of one particular city in the country target users in the same way across all of their locations Explanation: Location …

An advertiser with stores throughout the country could use location extension targeting to: Leer más »

your remarketing list your search terms data your key performance indicator (KPI) your Quality Score Explanation: Automated bidding takes the heavy lifting and guesswork out of setting bids to meet your performance goals. Each type of automated bid strategy is designed to heelp you archieve a specific goal for your business. This article outlines the …

When you use an automated bid strategy, it will automatically optimize your bids based on: Leer más »

Increase bid adjustment for mobile and desktop Increase bid adjustment for tablets Increase bid adjustment for mobile Increase bid adjustment for desktop Explanation; If  you value more mobile traffic it is a good idea to set bid adjustaments for mobile. Note, that it will include tablets  

In–app purchases All of the listed answers are correct Charging for app downloads from the Apple iTunes or Google Play store In–app ads

Enhanced Mobile Sites Mobile Site Apps Progressive Web Apps Progressive Sites Explanation: The line between apps and sites is blurring. Progressive Web Apps are an example of this, they’re a good mix of both — they have the reach of a mobile website with the engaging experience of a native app.

ads above the results get more prominent notice with larger mobile screens. There are also no ads on the right–hand side of the results on mobile. ads above the results get more prominent notice with desktop screens. There are also no ads on the right–hand side of the results on mobile. ads above the results …

Showing your ads on top of the mobile page in search results is beneficial because: Leer más »

want to set their own bids for individual keywords want to save time managing bids based on hundreds of signals don’t want to spend a lot of time managing keywords want to set their own bids for individual ad groups  

all of the listed answers are incorrect have searched for your app have used your app before have searched for apps similar to yours Explanation: App remarketing lets you target people who’ve used your app. Some uses for app remarketing include: Showing app engagement ads announcing a new feature to people currently using your app Reminding people …

App remarketing allows you to target people who: Leer más »

False True